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Meet Sorted

The Sorted Marketing Collective

We’re a collective of three executive-level marketers—each with deep expertise in strategy, brand, and digital—built to solve the full scope of modern B2B marketing.

We saw a gap in the market and built a better model to fill it by creating the marketing department we wish our clients already had.

Time after time, we were pulled into the same client scenarios:

  • Strategy misaligned from execution.
  • Brand and creative lagging behind company growth.
  • Digital teams are siloed or underperforming.

So we joined forces to offer something different: one integrated team that delivers strategy, creative, digital, and communications—without the bloat, layers, or guesswork.

K.C. O'Rourke

K.C. O’Rourke
Strategy, Communications, PR

Founder of KCLO Communications and fractional CMO with 25 years of experience scaling B2B marketing for financial and professional services companies. Former Director of Marketing at ARMA International, she translates complexity into clarity and turns positioning into measurable performance.

Cathy Mores

Catherine Mores
Creative Direction, Brand + Visual Strategy

Founder and Creative Director of Parallel 39 Studios with 25 years building visual systems and brand identities that drive real-world results. Award-winning designer who translates complex ideas into bold, compelling visual storytelling that engages audiences, mobilizes communities, and supports organizational growth.

Sarah Humphrey

Sarah Humphrey
Digital Marketing, SEO, PPC, Web Development

Founder of 94 West, specializing in optimized websites and digital marketing strategies for a wide variety of B2B industries — from healthcare and insurance to SAAS to real estate and business services. She focuses on achieving results by building websites that drive leads and convert prospects into pipeline, not just pageviews.

Three Experts. One Fee.

Built for ambitious B2B companies ready to get aligned and get moving.

Featured Projects

Creative Leadership, Skyrocketing ROAS + Significant Cost Savings for an Online Retailer

Branding • Paid Advertising • Marketing Ops

Brand Visibility, Media Strategy, and Storytelling for VC Brand Portfolio

Thought Leadership • Digital Marketing • Lead Generation

Accelerating Toward $1B with Marketing Ops, Strategic PR & Lead Gen

Fractional CMO • Digital Marketing & Ads • Marketing Ops

Featured Projects

Trusted by Leading B2B Firms

Real Estate • Transportation & Logistics • Fintech • SAAS • Business Services